- Project
Online Marketing - Client
Atlantic Lottery
Corporation - Year
2011
Atlantic Lottery Corporation
The client: Atlantic Lottery (Loto Atlantique) operates lottery contests throughout Atlantic Canada, and is responsible for a wide range of games, including (but not limited to) Lotto 6/49, Pro-Line, Keno and scratch tickets.
The work: Our work for Atlantic Lotto been some of our most technologically complex and demanding to date. We built an online tutorial that teaches users how to "work" their Pro-Line card, and our slick online advertising included a three-part interactive expandable that featured a leaderboard, big box and page take-over.
WINNER: Best Game Site Integrated Ad Campaign award at the Internet Advertising Competition for 2009 Playsphere Campaign