- Project
Online Ads/
Landing Pages - Client
General Motors - Year
2010 - Markets
Atlantic Canada - Goal
Increase Market Share
General Motors
The client: one of the world's largest automotive manufacturers, General Motors earns customer's enthusiasm through continuous improvements driven by integrity, teamwork and innovation. Part of that work involves tailoring messages to their markets; in our case, the Atlantic region.
The work: GM wanted to increase its online advertising presence in the Maritimes and Newfoundland and Labrador. We developed text and designed ads promoting the company and to drove new traffic to the appropriate landing pages. The online marketing section of this campaign took place on the Google Ad network. The result? A world-renowned brand re-introduced itself to an even wider audience.
